June 10, 2010
Hardware Manufacturers Talk, Microsoft Listens
As a program manager for Microsoft’s Windows Embedded business, Adam Ferman and his team spend a lot of time on Microsoft’s MSDN Forums, listening to feedback and answering questions from developers. One frequent comment they’ve heard is that original equipment manufacturers (OEMs) typically want their embedded devices to show only their own branding and not the branding of the operating system.
With that feedback in mind, Ferman and his team sought to make improvements with several new features in Windows Embedded Standard 7 to offer OEMs an unbranded experience from the time the devices boot up. For instance, an Unbranded Startup Screens package enables a developer to remove the Windows logo from the bottom of all Windows startup screens.
OEMs can utilize Windows Embedded Standard 7 to create differentiated experiences and enhanced connectivity on specialized devices, such as thin clients, digital signage and industrial controls for the enterprise, as well as set-top boxes, connected media devices and TVs for consumers.
Read complete article on Microsoft News Center.
