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March 10, 2010

New Microsoft Cloud Strategy: We’re All In

I wanted to let you know about the new Microsoft Cloud Strategy -“We’re All In”- that Steve Ballmer announced on March 4. We estimate that there is a 3.3 trillion dollar opportunity overall, which will only continue to grow. And Microsoft is betting big - Ballmer said over 70% of our software development is focused on the cloud today, and soon 90% of our effort will be there.

These are the key principles fueling our cloud strategy:

  • The cloud creates opportunities and responsibilities. New software investments are creating new business models and new opportunities to form businesses, as well as creating the need to protect the users.
  • The cloud learns and helps you learn, decide, and take action. We are developing search technologies that seamless integrate information from the cloud.
  • The cloud enhances social and professional interactions. We are creating new and meaningful ways for people to communicate from any place at any time.
  • The cloud wants smarter devices. Browsers, GUI, and hardware are converging as smart devices become more common.
  • The cloud drives server advances that drive the cloud. You can develop your applications once and be able to run them in any type of data center, public or private, hosted or on-premise.

Please take the time today to explore Microsoft Online Services, Azure, and all of our cloud offerings to see how they can help you transform your business into a profitable cloud business. I encourage your feedback, please add your comments. --AW

Contributors

jonroskill

Jon Roskill 
Corporate Vice President,
Worldwide Partner Group,
Microsoft

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 allisonwatson

Allison Watson
Corporate Vice President,
Worldwide Partner Group,
Microsoft

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 JudyKolde

Judy Kolde 
Senior Director of Reseller Strategy,
Worldwide Partner Group,
Microsoft


Ross Brown (WPG) 2009 02

Ross Brown 
Vice President,
Worldwide Partner Sales,
Microsoft

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